One of our natural instincts is to protect what is valuable to us.

Americans realize that disasters are inevitable. Yet, most have been lulled into a false sense of security and remain woefully unprepared. What happens when you are faced with a catastrophic event or a disruption of our infrastructure that is beyond your control?

We spend billions of dollars insuring against economic loss and protecting inanimate objects that can be replaced. Have you taken the same care to protect what cannot be replaced -- the lives of your loved ones? Your key employees? Your management team?

The truth be told, most of us are unprepared to respond to threats.

• The credit crisis that began in August 2007 continues to manifest itself in ways that few anticipated and no one forecast. This includes the expanding disruption of our financial system as well as elements of everyday commerce.
• According to the American Society of Civil Engineers, the aging U.S. infrastructure is in danger of collapse. ASCE has given the condition of the over-all United States infrastructure a grade of “D.”
• The US government spent more than $800 billion on homeland security since Sept. 11th. Yet, government and relief agencies continually remind us of our individual responsibility to prepare.
• Scientists recently cited concerns that the H5N1 virus (bird flu) could result in a 60 percent mortality rate. Experts also predict that less than one-third of infected persons could get timely access to medical assistance.
• Over the past several decades, our supply philosophy changed from “just-in-case” to “just-in-time.” During the Cold War, our government stockpiled three years of foodstuffs. Today, there is less than a one-day supply per person. In the private sector, most groceries and pharmacies maintain just a few days’ inventory of shelved goods.

Experts agree that you need a plan to endure and overcome a disaster. To date, creating your own family or corporate preparedness plan has been essentially a series of uncontrolled experiments. Now there is a sensible alternative. A customized assurance plan designed and implemented by highly trained experts: The Sovereign Deed solution.

We offer a complete outsourced solution because we understand that preparing for the unexpected is far more challenging then most understand. Our solution includes in-depth training, a thorough threat assessment, a comprehensive response plan, life-sustaining provisions, an integrated communications platform, timely and relevant threat data and around-the-clock access to our disaster response services and emergency professionals.

“It will never happen to me,” remains a common refrain, however, disasters and infrastructure failure do not discriminate. You can believe or hope that you will never fall victim to the effects of a disaster, but when the worst happens, there is no second chance to prepare.

What is your plan?

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Plan.  Provide.  Protect…The Sovereign Deed Promise™